What is it we do,
and how does it work?
Improving AI Visibility, built on real expertise
AdtomicAI helps companies understand how AI systems interpret, represent, and communicate their business. As AI increasingly shapes how customers discover, evaluate, and trust brands, it’s no longer enough to focus only on human audiences. You also need visibility into how algorithms “see” you.
Our approach combines deep AI expertise with more than 25 years of experience in marketing and communication. This unique combination allows us to translate complex AI behavior into clear, actionable insights that align with your brand strategy.
With AdtomicAI, you gain a new layer of understanding. One that helps ensure your business is accurately represented, competitively positioned, and ready for an AI-driven future.
Why we built Adtomic AI
AI is changing how people discover, compare, and evaluate businesses.
More and more customers now turn to tools like ChatGPT, Gemini, and Claude to explore providers, understand categories, compare options, and form first impressions before they ever visit a website.
Most companies still have very little visibility into how they are being understood in these systems or why competitors may be appearing more often.
We built AdtomicAI to help companies understand that new reality and respond confidently and effectively.
What makes our reports valuable
Built on
expertise
shaped by AI knowledge and more than 25 years of brand and communication experience through Adtomic
Specfic to your
company
each report analyzes your actual business, not generic AI visibility best practices
Designed for
action
clear recommendations that show what to improve and where to start
Get clarity on your AI presence, with recommendations you can act on immediately.
What we do
Our reports are designed to do two things:
identify the key issues that may be limiting visibility in AI-generated results
provide practical recommendations on how to improve them
Our goal is to create automated AI visibility reports that actually help businesses understand how AI systems interpret their website, messaging, positioning, and broader trust signals
Why Traditional SEO Is No Longer Enough
Traditional SEO focuses on ranking pages within search engine results.
AI search changes the discovery model.
Instead of selecting links, users receive generated answers where only a few sources or companies may be mentioned.
This means visibility is no longer determined solely by page ranking. It is determined by whether AI systems understand and trust a brand as part of their knowledge base.
Companies that optimize only for search rankings risk becoming invisible inside AI-generated results.
GEO vs Traditional SEO
Traditional SEO
Optimizes webpages
Targets search engine rankings
Click-driven traffic
Focuses on keywords
Generative Engine Optimization
Optimizes brand discoverability
Targets AI-generated answers
Answer-driven discovery
Focuses on entity recognition
Both disciplines will coexist, but GEO addresses the growing role of conversational AI in how users find information.
Meet the Team
-
Søren Pedersen
FOUNDER - Created AdtomicAI in 2025 as a sister company to support brands in a rapidly evolving AI landscape.
-
Baris Yakaboylu
PARTNER - helping companies strengthen their global brand, sharpening their story and standing out in complex, competitive markets.
-
Max Pedersen
AI CONSULTANT
-
Lukas Gray
AI CONSULTANT
-
Saskia Kopietz
AI CONSULTANT